Description
  • Program Overview
    Change has long been a critical business challenge. The rise of digital technologies has accelerated the disruption in virtually every industry, creating critical challenges and immense opportunities.

Digital transformation is about effectively integrating digital technology into relevant areas of the business, refining how the company operates and adding value to its customers.

Effective digital transformation is not only about technology. It is about strategy, leadership and new ways of thinking. This program provides a comprehensive suite of tools and concepts to help business leaders and managers develop effective digital business strategies and lead their way through successful digital transformation.

  • Key Benefits
    Understand the critical difference between digitization, digitalization, and digital transformation.
    Examine the 5 areas of strategy that have been transformed by digital technologies.
    Recognize the relevant set of tools for evaluating digital challenges and opportunities.
    Identify the components of an internal digital audit.
    Develop effective digital strategies for both incumbents and challengers.
    Explore the components of successful digital business models.
    Discuss various emerging technologies fuelling digital transformation.
    Explain different ways for measuring and evaluating digital transformation success.
  • Who Should Attend?
    Senior managers to C-Suite professionals in digital and non-digital functions looking for a holistic digital transformation strategy for their organization.
    Middle managers in digital and non-digital functions looking to develop cross-functional skills and capabilities needed to move up the organization’s corporate ladder.
    Entrepreneurs aim to learn how to manage disruptive innovation in a changing environment.
    Consultants looking to help their clients with solutions to navigate different aspects of a digital strategy across industries.
    IT professionals looking to round their repertoire by learning the business side of digital.
    Digital transformation leads and project managers who are assigned a digital initiative and are looking to acquire relevant knowledge.
  • Program Outline
    Domains of Digital Transformation: Examine the five domains of strategy that digital is changing.Digital Disruption: Evaluate external challenges and opportunities.Digital Audit: Assess internal digital and leadership capabilities.Digital Strategies: Develop effective strategies for both incumbents and challengers.Disruptive Business Models: Master innovative models.New and Emerging Technologies: Explore big data, machine learning, AI, IoT, etc.

    Leading Digital Transformation: Lead the journey of change.

Amenities
Skills
Digital Illustration, Digital Marketing, Digital Publishing, Digital Transformation, Digital Sales
levels
Intermediate
Study Mode
blended
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